According to Bustle: "In the 2016 general election, it's estimated thatabout 40% of American votersdidn't cast a ballot. And according to the Center for Information and Research on Civic Learning and Engagement, about 15 million of those peopledidn't make it out to the pollsbecause of transportation issues. To help address this,Lyft is offering free rides to voterswho couldn't otherwise make it to a polling station, starting with the Iowa Caucus on Feb. 3 and running up until Election Day on Nov. 3."