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Super Bowl ratings are down a notch from their peak 10 years ago . . . and the quality of the commercials is down SEVERAL notches. But the game is still the biggest entertainment event of the year.
In a new poll, 50% of Americans say they expect to watch the Super Bowl this year. Which, if that pans out, would be about 165 million people.
But most people don't care who wins. 43% say they aren't rooting for anybody yet. 30% say they want the Kansas City Chiefs to win, and 27% say they'd like to see the Philadelphia Eagles take it.
66% of men are mainly tuning in for the game. Another 19% are in it for the commercials. And 12% want to watch Rihanna's halftime show. And women aren't THAT different, actually.
42% of women are most excited about the game. 27% are more into the commercials, while 25% will pay closer attention to the halftime show.
(YouGov)